Cook's Country Magazine

Reimagining a regional recipe magazine into a vibrant celebration of America's diverse food culture

The transformation of Cook's Country demonstrates how thoughtful design can elevate both storytelling and business performance. Working with our creative and editorial teams, we've evolved the magazine twice – first expanding its scope to embrace America's full culinary landscape, then refining its format to enhance the reader experience while improving efficiency.

Our new approach features themed packages that dive deep into regional foodways and themes, brought to life through evocative photography and layouts that capture each concepts distinct character. The magazine's visual language, crafted by our talented designers and photographers, makes complex techniques approachable through clear step-by-step imagery. The result is a richer exploration of American cooking that delights our readers while delivering significant cost savings.